In 1997, Marcia Rowley and her husband John co-founded International Cruise & Excursions, Inc. (ICE), which introduced cruising into the world of vacation ownership. Marcia was responsible for forging the innovative cruise exchange agreement with Carnival Cruise Lines, the largest cruise line in the world, that made the ICE business concept a working reality. It was entirely appropriate, therefore, that she also wrote the new company's first cruise booking.

As owner and executive vice president of ICE, Marcia plays an integral role in ICE’s worldwide operations.

ICE, a global cruise and vacation distribution channel, has been profiled in trade publications internationally for its innovation and success and has received dozens of industry awards, including three prestigious Circle of Excellence Awards from the American Resort Development Association (ARDA). The company has been honored for sales and technology accomplishments by almost every major cruise line and has received successive Arizona Corporate Excellence (ACE) Awards.

In 2006, ICE debuted in the number one position on The Business Journal's list of top women-owned businesses, as well as its list of top travel agencies.

Marcia directs ICE's Hearts & Hands volunteerism initiative, which promotes and supports employee involvement in charitable causes. Teams of ICE employees have worked for the benefit of Habitat for Humanity, the Salvation Army, St. Vincent DePaul, Make-A-Wish and St. Mary’s Food Bank Alliance, among other organizations. Hearts & Hands directly supports Phoenix Animal Care Coalition (PACC) 911, an alliance of animal welfare organizations, and A New Leaf, which works with families in crisis. The program was inducted into the ARDA Circle of Excellence in 2007.

On an international level, Marcia has been dedicated to supporting Christel House International, which focuses on helping children around the world break the cycle of poverty and become self-sufficient members of society, since the organization began. ICE is a Christel House Alliance Partner. In 2006, Christel DeHaan, founder and president of Christel House, recognized Marcia personally for her passionate support.

Marcia's love of travel and dedication to excellence have been at the foundation of ICE's phenomenal growth and success during its first decade of innovation.

In 1997, John Rowley and his wife Marcia co-founded International Cruise & Excursions, Inc. (ICE), which introduced cruising into the world of vacation ownership. John's background in the high-tech industry was key in the company's developing, supporting and servicing a unique global network of travel and technology alliances among leading corporations, resorts, cruise lines, vacation vendors and travel providers.

As chairman and CEO, John combines his background in technology with business management experience to direct ICE's continued growth and expansion.

ICE, a global cruise and vacation distribution channel, has been profiled in trade publications internationally for its innovation and success and has received dozens of industry awards, including three prestigious Circle of Excellence Awards from the American Resort Development Association (ARDA). The company has been honored for sales and technology accomplishments by almost every major cruise line and has received successive Arizona Corporate Excellence (ACE) Awards.

In 2006, ICE debuted in the number one position on The Business Journal's list of top women-owned businesses, as well as its list of top travel agencies.

John is a trustee of the American Resort Development Association (ARDA).

Prior to co-founding ICE, John worked for several technology giants including Intel, Computer Services Corporation and Tektronix. He also directed the successful start-up of Phoenix-based MiniSoft, Inc., a leading financial software company for which he still serves as chairman and CEO.